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Mobile Recall: Targeting Smartphone Users Part 2
This article is Part 2 of an article posted on the SJG blog on 5/1/12....
Insurance | 3 minutes
Mobile Recall: Targeting Smartphone Users Part 1
It is becoming impossible to escape digital advertisements these days as smartphones and tablets continue...
Insurance | 3 minutes
Mobile Devices Evolution and Impact on Our Lifestyles
This article is Part 2 of a previous article, Mobile Devices—Our Lifestyle Connections What came first,...
Insurance | 4 minutes
A Brand is a Knot into which Relationships are Tied
Ozzie Guillen and the Miami Marlins are in quite a predicament. Because of Guillen’s recent...
Insurance | 3 minutes
Painful Advertising Mistakes – #2
We continue our blog on Painful Advertising Mistakes when launching a campaign to a multicultural...
Insurance | 2 minutes
Painful Advertising Mistakes
It does not take a sociologist to realize that social norms, interests, humor, fashion and...
Insurance | 2 minutes
Trust is Important, Trust Me
There’s a saying in small Midwest towns; “What is a jerk’s favorite thing to...
Insurance | 3 minutes
Online Shopping Trends among Latinos
By Tony D’Andrea, PhD – Director of Planning and Research SJG It’s no news that...
Insurance | 3 minutes
Goal! Connecting Brands with Hispanics via Sport Sponsorships
Tony D’Andrea, PhD – Director of Research and Planning – The San Jose Group Whenever...
Insurance | 4 minutes
Multicultural Entrepreneurs: Business Growth and Needs among Hispanics and African Americans
By Tony D’Andrea, PhD – Director of Planning and Research SJG Hispanics and African Americans...
Insurance | 2 minutes
Multicultural Entrepreneurs: Business Growth and Needs among Hispanics and African Americans
By Tony D’Andrea, PhD – Director of Planning and Research SJG Hispanics and African Americans...
Insurance | 2 minutes
Hispanic Blogs: Branded Opportunities to Connect in the Digital Space
Tony D’Andrea, PhD, Director of Research and Planning – The San Jose Group If you take...
Insurance | 3 minutes