Healthcare
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The Importance of Health Insurance Branding in the ACA Era
By Martha C. Rivera, Director of Strategy and Insights A nomadic, empowered health insurance shopper...
Healthcare | 2 minutes
Planning for 2014: Don’t Do it for the Multiculturals, Do it for the Money
Decision makers always want to know how to get the biggest ROI from multicultural markets,...
Healthcare | 3 minutes
Will Health Insurance Monopolies Come to an End? Expanding Medicaid
By Martha C. Rivera, Director of Strategy and Insights Challenging health insurance monopolies is the...
Healthcare | 2 minutes
The Future of Health Insurance in the U.S.
By Martha C. Rivera, Director of Strategy and Insights Everybody within the advertising and marketing...
Healthcare | 3 minutes
A Note on Health Reform Employers Mandated Delayed
By Martha C. Rivera, Director of Strategy and Insights The extension of the deadline to...
Healthcare | 2 minutes
Despite New Healthcare Options Mandated by the Patient Protection and Affordable Care Act, 42% of U.S. Residents do not know the ACA is the Law of the Land
By Cassandra Bremer, Content Manager and Developer In just six months, the U.S. federal government...
Healthcare | 5 minutes
The Race is on to Reach Illinois’ 1 Million+ Uninsured Ethnic Population
By: Cassandra Bremer, Content Manager and Developer In a few short months, the preliminary stages...
Healthcare | 4 minutes
Five Tips for Communicating Effectively with Diverse Audiences
By Ebonne Just, Account Supervisor- Public Relations It’s no secret. The United States is becoming...
Healthcare | 4 minutes
Affordable Care Act (Healthcare Reform) and Multicultural Populations cont.
Medicaid & Obamacare By Martha C. Rivera, Director, Strategy and Insights, and Stephanie Puga, Junior...
Healthcare | 1 minutes
Education Statistics of Hispanics and African Americans Infographic
By Martha C. Rivera, Director, Strategy and Insights and Beata Luczywek, Junior Account Executive Education is...
Healthcare | 1 minutes
11 Million More Reasons to Market to Hispanics
By: George L. San Jose, President and CCO of The San Jose Group Major advertisers...
Healthcare | 2 minutes
Ethnic Buying Power: Population Growth and Income Infographic
By Martha C. Rivera, Director, Strategy and Insights The estimated buying power that U.S. multicultural consumers...
Healthcare | 1 minutes