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Painful Advertising Mistakes – #4
We continue our blog on Painful Advertising Mistakes when launching a campaign to a multicultural...
Digital Consumer Lifestyle | 2 minutes
Painful Advertising Mistakes – #3
We continue our blog on Painful Advertising Mistakes when launching a campaign to a multicultural...
Digital Consumer Lifestyle | 2 minutes
Mobile Recall: Targeting Smartphone Users Part 2
This article is Part 2 of an article posted on the SJG blog on 5/1/12....
Digital Consumer Lifestyle | 3 minutes
Social Media Explodes Across Latin America
Remember the social media explosion of Facebook and Twitter here in the United States back...
Digital Consumer Lifestyle | 4 minutes
Mobile Recall: Targeting Smartphone Users Part 1
It is becoming impossible to escape digital advertisements these days as smartphones and tablets continue...
Digital Consumer Lifestyle | 3 minutes
Mobile Devices Evolution and Impact on Our Lifestyles
This article is Part 2 of a previous article, Mobile Devices—Our Lifestyle Connections. What came first,...
Digital Consumer Lifestyle | 4 minutes
Painful Advertising Mistakes – #2
We continue our blog on Painful Advertising Mistakes when launching a campaign to a multicultural...
Digital Consumer Lifestyle | 2 minutes
Painful Advertising Mistakes
It does not take a sociologist to realize that social norms, interests, humor, fashion and...
Digital Consumer Lifestyle | 2 minutes
Trust is Important, Trust Me
There’s a saying in small Midwest towns; “What is a jerk’s favorite thing to...
Digital Consumer Lifestyle | 3 minutes
Mobile Devices—Our Lifestyle Connections
By Cassandra Bremer, Junior Executive at The San Jose Group Mother: “The iPhone is a...
Digital Consumer Lifestyle | 5 minutes
Online Shopping Trends among Latinos
By Tony D’Andrea, PhD – Director of Planning and Research SJG It’s no news that...
Digital Consumer Lifestyle | 3 minutes
Goal! Connecting Brands with Hispanics via Sport Sponsorships
Tony D’Andrea, PhD – Director of Research and Planning – The San Jose Group Whenever...
Digital Consumer Lifestyle | 4 minutes