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Reader vs. Writer Survey Results – Part 2

Reader vs. Writer Survey Results – Part 2

As consumers continue to lead lives in the digital world, marketers must find places to...
Digital Consumer Lifestyle  |  5 minutes
Hispanics: Social Media Socialites

Hispanics: Social Media Socialites

Remember your old MySpace friend, Tom? Well, even he’s ditched MySpace for bigger and better...
Digital Consumer Lifestyle  |  4 minutes
Blogging Trends: The Individuals Perspective

Blogging Trends: The Individuals Perspective

As Facebook demonstrates, sometimes a picture is worth 1,000 words, but sometimes just one: anonymous...
Digital Consumer Lifestyle  |  3 minutes
The Revolution of Social Media

The Revolution of Social Media

By Nicole Hernandez, social media specialist, at The San Jose Group “We don’t have a...
Digital Consumer Lifestyle  |  2 minutes
Trending: Tablets in Today’s Mobile World

Trending: Tablets in Today’s Mobile World

As one of the most mobile consumers in the United States, Hispanics display enormous mobile...
Digital Consumer Lifestyle  |  3 minutes
How to Determine Facebook and Twitter ROI

How to Determine Facebook and Twitter ROI

By Nicole Hernandez, social media specialist, at The San Jose Group How do marketers determine...
Digital Consumer Lifestyle  |  1 minutes
Like It or Not, Friends and Followers Impact Consumer Behavior

Like It or Not, Friends and Followers Impact Consumer Behavior

Suggestion! Society claims suggestion is extremely powerful; so powerful, in fact, that our friends’ suggestions...
Digital Consumer Lifestyle  |  4 minutes
Painful Advertising Mistakes – #6

Painful Advertising Mistakes – #6

We continue our blog on Painful Advertising Mistakes when launching a campaign to a multicultural...
Digital Consumer Lifestyle  |  2 minutes
What Can We Learn From This Year’s Cannes Lions?

What Can We Learn From This Year’s Cannes Lions?

This year’s Cannes Lions International Festival of Creativity results are in the history books forever....
Digital Consumer Lifestyle  |  3 minutes
Painful Advertising Mistakes – #5

Painful Advertising Mistakes – #5

We continue our blog on Painful Advertising Mistakes when launching a campaign to a multicultural...
Digital Consumer Lifestyle  |  2 minutes
Five Tips for Writing a Successful Blog Post

Five Tips for Writing a Successful Blog Post

The art of blogging isn’t easily accomplished and while there may not be an exact...
Digital Consumer Lifestyle  |  2 minutes
Hispanic Trends: Making Sense of Enormous Technology Spending Power

Hispanic Trends: Making Sense of Enormous Technology Spending Power

Zpryme Research and Consulting just released the results of a great survey concerning Hispanic mobile...
Digital Consumer Lifestyle  |  3 minutes