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The Next Battle For Retail: Convenience – Part 1
The following post is part 1 of a 2 part series. Digital behaviors have...
CPG | 2 minutes
The Next Battle For Retail: Convenience – Part 2
The following post is part 2 of a 2 part series. Mobile Commerce and Voice...
CPG | 2 minutes
eCommerce Acceleration: Part 2
The following post is part 2 of a 2 part series. The fastest-growing product...
CPG | 2 minutes
eCommerce Acceleration: Part 1
The following post is part 1 of a 2 part series. According to eMarketer, eCommerce...
CPG | 2 minutes
Mobile Shopping Trends
By Jenny Bergman, Junior Executive Intern at The San Jose Group Motivated by the...
CPG | 3 minutes
Are you getting through to your audience? Successful campaigns are still about the message
By George L. San Jose, President and Chief Creative Officer Marketers are always searching for...
CPG | 3 minutes
What happened to the USP?
By George L. San Jose, President and Chief Creative Officer at The San Jose Group...
CPG | 3 minutes
How to make the Consumers “Nice” List—2013 Multicultural Holiday Shopping Trends
Companies have made and locked down their 2013 holiday campaigns, but they should check them...
CPG | 3 minutes
Just Because You Build It, Doesn’t Mean They Will Come: Brands Utilizing Digital Content
By George L. San Jose, President and Chief Creative Officer of The San Jose Group...
CPG | 4 minutes
Hispanic Heritage Month: Brands doing it right
By Cassandra Bremer, Content Manager and Developer at The San Jose Group Each September, a...
CPG | 3 minutes
Planning for 2014: Don’t Do it for the Multiculturals, Do it for the Money
Decision makers always want to know how to get the biggest ROI from multicultural markets,...
CPG | 3 minutes
Five Tips for Communicating Effectively with Diverse Audiences
By Ebonne Just, Account Supervisor- Public Relations It’s no secret. The United States is becoming...
CPG | 4 minutes